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Thursday 22 December 2011

Video Lecture: "The Global Marketing of Wagner" Nicholas Vazsonyi

Another video lecture from Bayreuth as part of the Wagner Worldwide program. Here Vazsonyi  expands and discuses some of the ideas in his book Richard Wagner: Self-Promotion and the Making of a Brand.

And for none German speakers, before Vazsonyi is presented, the first 25 minutes  are in the German, but it then switches to English when he begins his lecture. So don't panic! Simply forward to around 25 minutes (of these 2 hour video) and everything will become understandable.